1.Overview

Abandoned Cart for WooCommerce is a one-stop solution for the biggest nightmare of an online seller (i.e. abandoned carts). The extension gives you an in-depth report of your abandoned carts and products so you can optimize your sales process for better conversion rates. With the help of this plugin, you can send automated emails to win back your lost customers and decrease the cart abandonment rate.
 

Features:

  1. Collect customer emails with the help of an add-to-cart popup.
  2. Capture customer email on the checkout page.
  3. Get a list of complete abandoned products.
  4. Win-back customers that haven’t created an account in your store.
  5. Send automated emails to abandoned customers.
  6. Get notification when an abandoned cart is recovered and the purchase is made.
  7. Recover carts with the help of customizable workflows.
  8. In-depth insights and analytics abandoned carts.

2.Installation

 

1) Automatic Installation

Trace the following steps for the automatic installation of Abandoned Cart For WooCommerce plugin:

  1. Open the dashboard of your WordPress website and navigate to the sidebar.
  2. Visit Plugins → Add New
  3. Now on the search bar type the name of the plugin – “Abandoned Cart For WooCommerce”.
  4. From the search results press the Install Now button beside our plugin.

 2) Manual Installation

Here are some simple steps for the manual installation of the plugin:

  1. Download the plugin from WordPress.org.
  2. Once the plugin is downloaded upload the .zip file of the plugin.
  3. Now activate the plugin by going to Plugin Installed Plugin and press the Activate button below the plugin.

3.General Settings

This tab of the plugin has settings that define the overall functionality of the extension. You can tweak the general settings as per your brand goals and requirements. Let’s see these setting in more detail:

  • Enable Plugin: Press the slider switch beside “Enable plugin” to enable the functionality of the plugin.
  • Add to Cart Pop-Up: Enable this setting if you want to display a pop-up that collects customer email. The pop-up will be shown as soon as the customer clicks the Add To Cart button on your shop.
  • Add to Cart Pop-Up Title: Enter the desired title of your Add to Cart Popup in the input-type box beside the Add to Cart Pop-Up Title.
  • Add to Cart Pop-Up Text: Enter the desired text that you want to display on the popup in the input-type box beside the Add to Cart Pop-Up Text.
  • Cut-off time: This is the time span in hours after which a cart is considered abandoned. For example: if the Cut-off time is 2 hours then after this duration the cart will be abandoned if a shopper does not complete the checkout process.
  • Delete abandoned cart history: Enter the number of days in the box beside Delete abandoned cart history before which you don’t want to keep the history of your abandoned carts. Leave the box empty if you don’t want to delete abandoned cart history.
  • User role for tracking: Select the user roles for which you want to track the abandoned carts. Press on the box beside the User role for tracking and from the drop-down menu, you can select the user roles you want to track.
  • Coupon code prefix: Enter the prefix of your coupon code in the input-type box besides the Coupon code prefix setting. The coupon will be sent to the customer with your prefix and a randomly auto-generated alphanumeric serial number.

For example, if you enter the prefix “mwb_coupon” the coupon will be generated in the form mwb_coupon<random_5_digit_alphanumeric>. Check the screenshot below:

  • Coupon expiry: Enter the time span in hours after which the coupon code sent to the abandoned shopper should expire. Remember the time span starts as soon as the coupon is mailed to the customer.
  • Coupon Discount: Enter the amount of discount in the percentage you want to offer to the customer in the input-type box besides Coupon Discount.

Once you’re done with the general settings press the SAVE SETTINGS button to save all your configurations.

4.E-mail Workflow

The Email Work Flow tab allows you to configure your workflows and send a chain of automated emails to abandoned cart users. With the help of this workflow, you can offer exclusive discounts and make an effort to win back your lost customers and make them complete the checkout process.

The free version of this plugin lets you create a single workflow with 3 stages. Let’s define each email in detail.

4.1.Workflow 1

The first workflow has the following options:

  • Enable The workflow: Hit the checkbox beside Enable The workflow to enable the functionality of the first workflow.
  • Initiate Time: Enter after how much time (in hours) the workflow should be sent to the customer after the abandonment has been made.
  • Mail Subject: Enter the subject of your email in the input-type box besides Mail Subject.
  • Content: Enter the content of your email in the text editor available beside the Content option.

4.2.Workflow 2

Enable The workflow: Hit the checkbox beside Enable The workflow to enable the functionality of the second workflow.

  • Initiate Time: Enter after how much time (in hours) the second workflow should be sent to the customer after the first workflow is sent.
  • Mail Subject: Enter the subject of your email in the input-type box besides Mail Subject.
  • Content: Enter the content of your email in the text editor available beside the Content option.

4.3.Workflow 3

Enable The workflow: Hit the checkbox beside Enable The workflow to enable the functionality of the third workflow.

  • Initiate Time: Enter after how much time (in hours) the third workflow should be sent to the customer after the second workflow is sent.
  • Mail Subject: Enter the subject of your email in the input-type box besides Mail Subject.
  • Content: Enter the content of your email in the text editor available beside the Content option.

Note: You can add a coupon, an abandoned cart, and the link to your checkout page in your emails. For doing so use the following placeholders:

Placeholders

Purpose

{coupon} To apply the coupon to the cart
{cart} For displaying the cart in the email
{checkout} For checkout page

Once you’ve configured your workflows, save your settings by clicking the SAVE WORKFLOW button.

5.Abandon Cart Reports

Under this tab, you’ll get a detailed report of your cart abandonments. The Abandon Cart Reports offers two views to the admin.

5.1. Cart-Wise Reports

Press Cart under Abandon Cart Reports to see the report of your abandoned carts. In this section you’ll find the following fields:

  • ID: This is the ID of the customer that abandoned a cart in your store.
  • Email: This is the email address of the customer that abandoned a cart in your store.
  • Left Page: It tells you the last page visited by the customer that performed cart abandonment.
  • Total: This is the total price of the abandoned cart.
  • Status: This displays the status of your abandoned carts. If you’ve recovered the cart, the status will be ‘Recovered’ else ‘Abandoned’.

5.2.Product-Wise Reports

Press Product under the Abandoned Cart Reports to see the report of your abandoned products. In this section you’ll find the following fields:

  • Product Name: This displays the name of the abandoned products.
  • Abandoned Time: This displays the number of times a product has been abandoned.

6.Abandon Cart Analytics

This tab shows the analytics of abandoned carts. You can use these deep insights to make informed decisions and frame abandoned cart recovery strategies.

The analytics shows you the following metrics:

  • Abandoned Carts this Month: This displays the number of abandoned carts in the latest month.
  • Abandoned Carts till Now: This displays the total number of abandoned carts in your store.
  • Recovered Carts this Month: This displays the number of carts recovered in the latest month.
  • Recovered Money: This displays the total amount recovered from the carts abandoned in your store.
  • Money That Can Be recovered: This is the amount that is not recovered yet but can be recovered.

7.FAQ's

Admin will get a notification via email when a cart is recovered.

Yes, our plugin supports WPML.

The plugin has a feature that lets the merchants recover carts for unregistered users too.

Yes, you can define the time span after which an email is sent to the abandoned user.

Yes, this plugin gives you all the reports for the recovery and purchase of abandoned products.

When a shopper adds products to his or her cart and proceed to exit the website without completing the checkout process, the cart is considered abandoned.

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